quinta-feira, 18 de maio de 2023

VOLTEMOS AO DESIGNADO TEATRO DIGITAL| NOVO ESTUDO|«Digital Theatre - Strategies and Business Models in European Theatre»

 

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«Executive Summary 

This study analyses the evolving role of digital theatre in Europe. A survey was sent to ETC Member Theatres in April 2022 and nineteen theatres from seventeen European countries responded. The breadth of this study makes it the first of its kind; it offers unique insight into the opinions and strategic approaches held by European theatres, as well as the challenges and successes that these theatres have experienced when producing different forms of digital theatre. The survey was designed to collect quantitative and qualitative data for theatre produced in the years 2019, 2020 and 2021. As such, this study presents the impact of the COVID-19 pandemic on the development and role of digital theatre in Europe. Theatres also answered questions concerning the role of digital tools and technologies in 2022 and beyond, providing valuable insight into the perspective of European theatres regarding the viability and creative possibilities for digital theatre in the short- and long-term future. 

Digital theatre is a broad term, and the creative and distributive possibilities of digital technologies in the theatre continue to expand. This study argues for greater specificity when discussing the role of digital tools and techniques in the theatre and uses three key terms to distinguish between certain types of digital theatre. Digitally distributed theatre is used to describe theatre that is broadcast from the stage to remote audiences, including live-streams, simultaneous broadcasts, and broadcasts of pre-recorded performances. Digitally mediated theatre describes the integration of digital technologies within a performance to mediate the audience’s experience and could, for instance, involve the use of smartphones or tablets. Digitally located theatre is theatre which takes place in a digital-first location, such as performances which are created specifically to be experienced on Zoom, or in virtual reality environments».

 

 

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