«Overview
The definition of what constitutes part of the creative economy is still evolving
The notion of creativity and creative economy is evolving. The definition of creativity builds on the interplay between human creativity, ideas, intellectual property, knowledge, and technology, while creative economy encompasses all the industries relying on creative activities. The concept of the creative economy is closely linked with the “knowledge economy,” a key driver of endogenous growth through investment in human capital.
Definitions vary vastly between countries and international organizations. For example, the Inter-American Development Bank (IDB) defines the creative (or orange) economy as “the group of activities through which ideas are transformed into cultural and creative goods and services whose value is or could be protected by intellectual property rights (IPRs).”1 The United Nations Educational, Scientific and Cultural Organization (UNESCO) focuses on the social and economic dimensions of culture defined according to the concepts of cultural and related domains and the culture cycle.2 The World Intellectual Property Organization (WIPO) concentrates on the importance of copyright and categorizes industries according to the extent to which their activities depend on copyright.3
UNCTAD defines creative industries as cycles of creating, producing, and distributing goods and services that use creativity and intellectual capital as primary inputs. They comprise a set of knowledge-based activities that produce tangible goods and intangible intellectual or artistic services with creative content, economic value, and market objectives. The creative economy offers a feasible development option to all countries and in particular to developing economies. More data and innovative and multidisciplinary policy responses are needed to enhance the development impacts of the creative sector.
The creative economy is vital for sustainable development
The 2021 International Year of Creative Economy put creative economy front and centre at a time when creative solutions are needed to overcome global challenges. As highlighted in the United Nations General Assembly resolution 74/198,4 the creative economy is contributing to the Sustainable Development Goals (SDGs) in multiply ways, especially to Goals 1 (no poverty), 5 (gender equality), 8 (decent work and economic growth), 9 (industry, innovation, and infrastructure), 10 (reduced inequalities), 11 (sustainable cities), 12 (sustainable consumption and production patterns), 16 (peaceful and inclusive societies) and 17 (means of implementation and global partnerships).
Indeed, cultural and creative industries significantly contribute to the world economy. The cultural sector accounts for 3.1 per cent of global gross domestic product (GDP),5 while UNCTAD estimates that in 2020, creative goods and services represented 3 and 21 per cent of total merchandise and services exports, respectively. In addition, cultural and creative industries provide 6.2 per cent of all employment, (...)» . Continue a ler na pg. 5 do documento.
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